Deliveroo has quality restaurants and fast delivery in the UK and a few European and Gulf markets. It has belonged to DoorDash since 2025; the final price with fees is high.
Founded
2013
Based in
London, United Kingdom
Business model
Food and grocery delivery; owned by DoorDash
Available in
9 countries: United Kingdom, Ireland, France, Belgium, Italy, United Arab Emirates, Kuwait, Qatar, Singapore
Score by criterion, against the category
The tick on each bar is the category average; the signed number is the distance from it.
Restaurant and store range80-3
Price and delivery fees64-6
Delivery speed and accuracy84-1
Smart prediction and suggestions78
Order support and fixes72-2
Good fit for
People in the UK, the UAE, Kuwait and Qatar
Ordering from well-known restaurants in the city
Fast grocery orders in big cities
Less suited when
Anyone outside Deliveroo's active markets
Small orders with high fees
Strengths
Quality restaurants and well-known brands
Fast delivery in big cities
Deliveroo Plus with free delivery
Groceries in the same app
Opportunities for improvement
Room for improvement in: High service and delivery fees
Room for improvement in: It has left several markets such as Hong Kong and Australia
Room for improvement in: Support on order problems is slow
Verdict
A dependable choice in the UK and the Gulf; compare the final price with Talabat or Uber Eats.
What Deliveroo actually is
Deliveroo launched in London in 2013 and was bought by DoorDash in 2025. It delivers restaurant food and groceries with its own riders.
What you pay and what you get
Menu price, service fee and delivery fee are separate; Deliveroo Plus makes delivery free for a subscription.
Where it is strong
Its choice of quality restaurants and delivery speed in London, Dubai and other big cities are its strengths.
How it can improve, and what we could not verify
Deliveroo has left several markets in recent years and its footprint is smaller. The brand's future after the DoorDash deal could not be predicted.
Questions about Deliveroo
Which countries is Deliveroo in?
The UK, Ireland, France, Belgium, Italy, the UAE, Kuwait, Qatar and Singapore, as confirmed for this review.
Who owns Deliveroo?
DoorDash, since October 2025.
Deliveroo or Talabat?
In the Gulf Talabat has wider coverage; Deliveroo is strong on quality restaurants.
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Disclosure: Seemerce is developing products in some of these same areas (Seemerce Infinity). Scores are editorial assessments by Seemerce based on public information. Companies can send corrections or a reply to mahdiparto94@gmail.com. Names and logos belong to their owners and are used only to identify them; Seemerce is not affiliated with or endorsed by them.
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