Play Rank 5 of 5 in Norway Largest bookstore

Kindle

Amazon's e-book store and e-reader, with millions of books and Kindle Unlimited.

United States amazon.com Last updated
SeeMetric score -4 vs the category average (88)

In two sentences

Kindle is the largest e-book store in the world, and its e-ink reader is unmatched for long reading. Books are locked into Amazon's ecosystem and there are few Persian titles.

Founded
2007
Based in
Seattle, United States (Amazon)
Business model
E-book store and Kindle Unlimited subscription
Available in
Most countries, except Iran

Score by criterion, against the category

The tick on each bar is the category average; the signed number is the distance from it.

Catalog depth96
Playback and content quality86-2
Subscription price80
Taste-based recommendations72-14
User experience82-7

Good fit for

  • Heavy readers of English books
  • Long reading sessions on an e-ink reader
  • Anyone who reads a lot through Kindle Unlimited

Less suited when

  • People in Iran; buying from the Kindle Store is not possible there
  • Anyone who wants Persian books; Taaghche is far stronger there

Strengths

  • Millions of e-books, especially in English
  • An e-ink reader with weeks of battery and comfortable reading
  • Page and note sync across devices
  • Kindle Unlimited for unlimited reading of part of the catalog

Opportunities for improvement

  • Room for improvement in: Cross-platform portability outside Amazon's ecosystem
  • Room for improvement in: Regional availability (not directly accessible from Iran or China)
  • Room for improvement in: Expanding Persian-language book titles
Verdict

For English books the best reading ecosystem in the world; for Persian books, Taaghche is the right choice.

What Kindle actually is

Amazon launched the Kindle e-reader and its e-book store in 2007. Kindle is a device, an app and a store, the role Taaghche plays in Iran for Persian books.

What you pay and what you get

Books are bought one by one, or part of the catalog is read through Kindle Unlimited. The Kindle app is free and the e-reader is sold separately.

Where it is strong

The size of the English catalog and the e-ink reading experience are unmatched. Sync between phone and reader just works.

How it can improve, and what we could not verify

Books can only be read inside Amazon's ecosystem. The Kindle Store closed in China and is not accessible from Iran. We could not verify how many Persian titles the catalog holds.

Questions about Kindle

Can Kindle be used from Iran?

Buying from the Kindle Store is not possible from Iran; in the Iran view, Taaghche covers this space.

Does Kindle have Persian books?

Very few; Taaghche has a far larger Persian catalog.

Do you need a Kindle device?

No; the free Kindle app works on phones and computers.

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Disclosure: Seemerce is developing products in some of these same areas (Seemerce Infinity). Scores are editorial assessments by Seemerce based on public information. Companies can send corrections or a reply to mahdiparto94@gmail.com. Names and logos belong to their owners and are used only to identify them; Seemerce is not affiliated with or endorsed by them.

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Where it stands (Norway)

The option one place up, one place down, and the whole table.

Full standings of Play

  1. 1

    YouTube

    United States

    The world's largest video platform, from tutorials and music to live streams and short video.

  2. 2

    Spotify

    Sweden

    The world's largest music streaming service, with podcasts and audiobooks in the same app.

  3. 3

    Netflix

    United States

    The world's largest film and series subscription, with originals from dozens of countries.

  4. 4

    Google Play

    United States

    The official Android app and game store, on most Android phones in the world.

  5. 5

    Kindle

    United States

    Amazon's e-book store and e-reader, with millions of books and Kindle Unlimited.

Criterion by criterion

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