Tracking Brand Mentions Across the Web
The total count of pages naming your brand, a split by tone, the most frequent publishers and a sample of the pages themselves with URL and domain authority.
- A split by positive and negative tone
- The most frequent publishers
- Sample pages with their URLs
Run the tool right here on the page
See which sites have mentioned your brand name and whether their tone leaned positive or negative.
- What it costs $0.1
- Data source DataForSEO
The short answer
Brand mention tracking means finding every page on the web that carries your name. Its most useful use is not in the title: finding sites that wrote about you but gave no link, which are the easiest links there are to get.
A site that has put your name down has already done the hardest part: it decided to write about you. Asking for a link on that same sentence is the smallest request you can make of a publisher, and its acceptance rate is far above any cold outreach. It is the only form of link building that needs no new content.
The second use is measuring a campaign's effect. Take the page count before and after an event and look at the difference. That number is more honest than views and likes, because it shows how many people cared enough to write, not how many scrolled past.
Look at the most frequent publishers column on its own. If one site keeps naming you, it is either a fan or a competitor writing comparisons. Both are worth seeing and each calls for different action, but neither falls out of the total figure and you have to open the list itself.
The data source and method
The work runs through two content-analysis calls in DataForSEO: one statistical digest and one sample list of pages. The sentiment read is machine-made and slips on Persian text, so take it as a signal, not a verdict. If your brand name is a common word, open the samples and check whether they are really about you.
The situations where it helps
To locate sites that name you without linking, a link opportunity that needs no fresh content, or to measure how much was written about you after a campaign.
Where it falls short
Tone analysis is machine-made and stumbles on Persian text. Read it as an indication, not a verdict, and before you tell anyone that a given share of coverage is negative, open a few negative examples and read them yourself. The second, more important limit is the brand name: if your name is a common Persian word, much of the result is not about you at all and the total becomes meaningless. For such brands always open the samples, and if most are irrelevant, keep the total out of any report. Third, coverage is not complete: this list is what the provider has indexed, and social networks and messaging apps are absent, which for the Iranian market is where a large share of the conversation lives.
A lesson from working with it
If your brand name is a common word, open the sample list before any other number. In practice we have seen more than once a total that looked large and encouraging while half the pages had nothing to do with that business. That is why this tool gives real samples with their URLs alongside the total rather than a summary statistic alone: a number you cannot check is a number you cannot lean on.
What it costs
There is no monthly subscription. You raise the wallet balance, and the price of each run is written on the button before you press it; without a run there is no deduction.
Common questions about this tool
How do I get links from this list?
Separate the pages that name you without linking, and send each a short, specific message pointing to that exact sentence. Asking for a link on text that already exists is accepted far more readily than asking somebody to write something new.
How reliable is the tone analysis?
Limited for Persian text. Read it as an early signal telling you which samples to open first, not as a reportable statistic. Never put a tone figure into a client report without reading several examples.
My brand name is an ordinary word, what should I do?
Open the samples and see what share is genuinely about you. If a large part is irrelevant, drop the total and use only the list of relevant publishers. That list still has link-building value even when the overall statistic is meaningless.